I just started my blog, when can I begin reviewing products?
Technically, you may begin reviewing products at any time. However, I recommend that you review a couple of items you already own and really like first to get used to writing a comprehensive review.
What is a (or, how do I write a) comprehensive review?
There are MANY different ways to write a review, and each writer puts their own spin on it. However, when you’re first getting started, there are some basic guidelines you may want explore:
- Include a picture of the product you are reviewing.
- If the product is a “set,” be sure to mention what all is included. If it needed something that wasn’t included, be sure to mention what that is.
- Make good use of hyperlinks by linking the product name (in your blog) to a page where the product is sold (whether on Amazon.com or through the company’s website). HOWEVER, be aware that too many hyperlinks scares readers off and may cause them to be wary of clicking on your website. (I prefer 2-4 hyperlinks in a review, depending on the length.)
- Price – occasionally, I will list the price of an item, but not always. Sometimes you can find the same item sold for 10 different prices, so if this is the case, you can always list an approximate price range.
- Be honest but kind.
- Express your overall opinion, the product’s weaknesses, and the product’s strengths.
- Per new laws, you must now have a disclosure statement at the end of each post (if you received compensation or a product in return for a review).
If you’d like to see a few reviews I’ve written, you can follow the links below:
Caring Corners Mrs. Goodbee Talking Dollhouse
Starting Over (Being Your Own House Contractor)
Sex In Marriage Is Not Okay – It’s Amazing!
I’ve heard that companies will send products for review, where do *I* sign up?
Many companies have realized the advertising power that many blogs and websites hold. However, before you look to getting products from companies, you may want to do a quick evaluation of your blog, including taking a close look at how many UNIQUE visitors you receive each month, how many of your visitors are return visitors, and if you feel your audience trusts you.
Next, you will need to find companies that match your blogging interests (if you blog mostly about sewing crafts, then a review of a lawnmower won’t fit). When you find a specific product that you’d really like to review, your next step is to contact them.
You can reach out to companies several ways:
- You can email them directly.
- You can seek out their publicity agents.
- You can join websites like bzzagent.com and mamabzz.com, which are basically the “middle man” between companies and bloggers.
I’ve decided to contact the company directly, now what do I say?
Sorry, friend. This is the part that YOU are going to have to do. But, some basic information you may want to include is: Your name, blog name and address, a quick description of your blog and the topics you blog about most, which product you’d like to review and why, and your stats.
To see the other posts in the Blogging 101 series, follow the links below:
Blogging 101: Where Do I Begin?
Blogging 101: Getting Your Blog “Out There”
Welcome back!

